Funnels
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Eight borrower funnels, written and wired for you.
The library
First-time buyer & FHAVA loanRefinance & cash-outHELOCInvestor DSCRSelf-employed bank statementReverse mortgage (HECM-aware)Pre-approvalHow funnels work
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About & TenzoPartners
ContactCategory · 2 posts
Speed, schema and AI search visibility for mortgage websites.
Web performance · October 19, 2026
Generative engine optimization for mortgage sites: how AI assistants pick sources, what makes a page citable, schema, llms.txt, crawler choices and a GEO checklist.
By Priya Raman
Web performance · October 19, 2026
Why mortgage website speed matters for leads and ads, what Core Web Vitals measure, the thresholds to hit, and the fixes that make LO sites and funnels fast.
By Priya Raman
Other categories: Funnels · Speed-to-lead · Ads & compliance · AI Engine · Market · All posts
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